“Turning the Shoe Industry On Its Head"
Capturing some serious dance moves for the Po-Zu sports range with Shane Scarth and Marta Szlachcianowska.
I've seen (and filmed) fast fashion techniques in the shoe industry before. It's not good for our planet. The strapline "turning the shoe industry on its head" in these commercials call for much-needed change within the fashion industry, while being a neat statement on Po-Zu's approach.
Po-Zu's uses the highest ethical and sustainable standards available to them. They make trainers without toxic solvents, with natural materials such as cork, coconut fibre, latex, organic cotton, pure wool tweed, and chrome-free leathers.
Po-Zu works hard with their supply chains to feature materials that are naturally renewable and are responsibly harvested. They create stylish shoes for everyone by combining supreme comfort with ethical & sustainable manufacturing processes.
Featuring: Marta Szlachcianowska & Shane Scarth
Director/Cinematographer: Kit Nicholson
Producer: Safia Minney
Music: The Passion HiFi - "Laws of Movement"
Editor: Kit Nicholson